Senior-led. Specialist by design.
Smartform combines a focused senior team with a network of specialists across architecture, venue operations, technology, engineering and performance.
We build the right team around the problem — bringing specialist knowledge directly into the design process.
Joachim Clauss
Principal
TFH Berlin, Dipl. Engineer Architect
Joachim has significant experience across all aspects of the architectural industry, working across award winning sports, transport, museum and exhibition centre projects for 20 years. He co-founded Smartform in 2018 and is recognised for his expertise in client liaison, briefing, management of multi-disciplinary teams, innovation, and Design Technology. On our Marvel Stadium Upgrade Project Joachim is the Sports Architecture Operational Design Lead.
More than two decades of major project experience.
Before establishing Smartform in 2018, Chris Smiles and Joachim Clauss held senior design and delivery roles on major sports, transport and civic projects in Australia and internationally. That experience continues to inform how Smartform approaches complex venues, long-span structures, precincts and major-event infrastructure today.
[ Confirm imagery rights / credits — former-practice reference imagery ]
Chris Smiles
Principal
BA (Hons) DipArch ARBV
Chris co-founded Smartform and brings over 20 years’ experience in the design and delivery of award-winning projects; from major Sports & Entertainment Precincts and Transport Infrastructure to iconic landmark structures, visitor attractions and cultural projects. He is currently leading the Sports Planning & Architecture for Melbourne’s $225m Marvel Stadium Upgrade.
Chris is design and client focussed and brings a strong conceptual and narrative based design approach to smartform’s work, underpinned with a passion for creating enduring form and materiality.