ActivArena — immersive sports environment

Selected work · Theme 08

Shape What Comes Next

Immersive + Technology + New Venue Models

Exploring how people will participate, perform and experience place next.

Sport and entertainment are changing rapidly. We explore new venue models, immersive environments, adaptable infrastructure and digital technologies that expand how people participate, perform and experience place.

1

Qiddiya ESports

A large-scale esports and gaming precinct forming part of Qiddiya’s “City of Play” vision, integrating multiple venues including the Fortress Arena, Large 3D Arena (Dragon Eye), AR Stage, Grassroots Stage, and Mini Arenas. The project establishes a scalable network of tech-enabled venues with capacities ranging from 360 to 5,000 seats, designed to support global esports events and year-round entertainment activation.

2

Fortress 2.0

A purpose-built esports and gaming arena within Qiddiya, Saudi Arabia’s giga-scale entertainment destination. The venue pairs broadcast-grade production infrastructure with immersive fan experiences, LED environments and gaming culture at architectural scale.

3

ActivArena

4

US Cricket

Commissioned by Kingsmen Group to design a series of cricket venues across four US cities, including a 15,000-seat main stadium with adjacent high-performance centre, outdoor training facilities and a modular, adaptable system deployed across multiple locations.

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